Who We Are
What Makes You Feel Beautiful (WMYFB) is a community-based nonprofit uplifting girls, women, and families on Maui. Our programs nurture self-love, resilience, and belonging so every young woman can grow into her fullest potential.
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Mission: To inspire confidence, healing, and leadership through mentorship, education, and care.
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Vision: A Maui where girls and women thrive in self-love, strength, and community connection.
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Values: Love • Belonging • Growth • Dignity
Our Story
WMYFB began with a simple question: What makes you feel beautiful
From that seed grew a movement to remind girls and women that beauty is rooted not in appearance, but in self-love, wellness, and community support.
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Over the years, this question has blossomed into programs that mentor youth, build confidence, and provide families with resources that uphold dignity and care. Today, WMYFB continues to create spaces where girls, women, and families feel seen, valued, and supported.

Our Leadership
WMYFB is guided by dedicated women and community leaders who bring heart, expertise, and vision to our mission.
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Mary Johnson Swann — President
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Primrose Lehualani Harris — Vice President
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Sheila Marrow — Secretary/Treasurer
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Kailani Jackson — Board Member (Interim)
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Monica Marrow — Executive Director
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Our Impact
Together with our community, we are creating lasting change for Maui’s girls, women, and families.
Since our founding in 2019, we’ve:
1000+
Supported more than 1000 families through the ʻOhana Care Outreach program.
150 +
Mentored over 150 women and girls through workshops, internships, and mentorship.
20+
Partnered with 20+ local schools, nonprofits, and businesses to strengthen our community impact.